glassCanopy - About Us

LISI, one of the largest insurance distributors in the world, unveiled a new branding strategy and a revamped web site with an integrated quoting system today.

glassCanopy worked with LISI to conduct a large scale review and refinement of LISI's overall corporate messaging. We also designed, wrote, and built the new web site.

We congratulate LISI on their updated look and look forward to working with them to expand their already formidable market share.

Exaprotect launches new web site incorporating new branding, positioning, & collateral

Exaprotect, a leader in security management, launched a new website today that integrates a previously acquired company and product line and showcases all new corporate branding, positioning, web site, and collateral.

Exaprotect also launched a new product: LogManager—a quick and cost-effective log management solution for organizations trying to achieve regulatory compliance today while enabling a simple upgrade to full-featured event management functionality tomorrow.

glassCanopy provided guidance on the company's strategic positioning and messaging; designed, wrote, and built the new web site; and also designed and wrote new collateral.

XenSource Acquired by Citrix for $500 Million
Our longtime client, XenSource, has been acquired by Citrix for $500 million after only 32 months of business. We're very excited about this incredible success for the entire XenSource team and proud of glassCanopy's role in their corporate development.

glassCanopy has been with XenSource since their founding and provided a full range of strategic consulting and implementation for their marketing efforts including working with them on everything from their branding, website, lead generation, customer outreach, CRM implementations, and partner programs.

glassCanopy has been an invaluable marketing asset for XenSource from the moment we were founded all the way to our successful acquisition by Citrix. They were our soup-to-nuts marketing partner with sharp insights that helped shape our initial marketing strategies and amazing resources that scaled up as needed.

Simon Crosby, XenSource CTO

Securent acquired for $100 million by Cisco
glassCanopy congratulates our client, Securent who announced today that they were being acquired by Cisco for $100 million. We're thrilled about this exciting milestone in their corporate development, which is especially remarkable given that they have received just $6 million in venture funding and launched their product (with a little help from glassCanopy) less than a year ago.

glassCanopy worked with Securent on high level messaging and branding, as well as collateral, trade show, and web development services.

MacKenzie Communications launches new web site.
MacKenzie Communications, one of California's top independent marketing communications companies, picked glassCanopy to develop and design their new website. glassCanopy worked closely with the MacKenzie management team to create a site that reflected MacKenzie's unique culture of unsurpassed customer service and effective, customized solutions.

glassCanopy founder Rich Quarles speaks at Funding Post Event.
glassCanopy founder Rich Quarles was part of a panel discussion held in Palo Alto on October 5th on funding for early stage companies. Rich spoke to 50 CEOs about what they can do to improve their marketing plans, help attract Angel and VC backing, and succeed in the marketplace.

Swan Labs partners with glassCanopy
Swan Labs has been working with glassCanopy since April 2004 to develop their marketing strategy and collateral. On September 1st, they announced $15 million dollars of investment from Norwest Venture Partners, Doll Capital Management , and Benhamou Global Ventures. They simaltaneously launched their new website.

In addition to strategy and campaign management, glassCanopy created Swan Labs' logo, corporate ID, collateral, trade show materials, and promotional items.

Suni Launches Nationwide Media Campaign
Suni Medical Systems, the largest OEM player in Digital Radiography, partnered with glassCanopy to launch their own branded digital x-ray sensors and intraoral camera. We helped them map out how to use Suni's OEM experience and background as a launching pad for an instantly familar and trusted brand. Read More...