Web Design and Production

THE collateral piece

Your company's web site is your most valuable marcom piece. A great web site powerfully and clearly conveys your company's value proposition, drives sales, and validates your market position. A poor web site discourages potential customers from contacting you at all.

With glassCanopy's experienced team of web design and production staff, we can help you create a site tailored to your specific needs. glassCanopy's principals have been involved with the internet since its infancy, and have a broad and deep knowledge base of all things web.

Style and substance (and sales)

The most important thing we’ve learned is that the web is all about content and getting that content in front of the right eyeballs. That means the right words presented in the right context. And that context should be about your business and your customers. So we don’t generally build sites that honk, talk, or otherwise scream for attention. We don’t brag about the amount of raw traffic your website gets. We focus on the number of sales it drives.

glassCanopy can help you by:

• Designing an intuitive site which reflects your corporate branding and goals
• Creating landing pages and site architecture designed to drive sales
• Organizing your site to cater to each of your specific audiences
• Driving relevant traffic through search engines and advertising
• Incorporating the latest advances in analytics, marketing automation, lead nurturing, and CRM integration to give your salesforce actionable information
• Building effective mini-sites and landing pages to support specific campaigns

Selected Work

USC >	Canto >	MacKenzie Communications >
Securent >

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